Hongqi Launches EH7 and EHS7 at Paris Motor Show, Kicks Off European Pre-Sales
China's FAW Group unveiled its premium Hongqi brand's new energy models, the EH7 and EHS7, at the Paris Motor Show, marking their European debut and start of pre-sales.
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What Happened
On October 14, FAW Group's luxury brand Hongqi held a brand launch at the Paris Motor Show 2024, starting pre-sales for the EH7 and EHS7. The two new energy vehicles (NEVs) attracted global attention with their technical strength, performance, and competitive pricing. Hongqi executives presented the brand's overseas strategy and highlighted intelligent driving, comfort, and technology features.
Giles Taylor, Vice President of Global Design, introduced the styling design that blends Eastern and Western cultures. At the event, a key was handed to French singer Joyce Jonathan, making her the first European owner of a Hongqi. Additionally, FAW Hongqi announced a partnership with fabric manufacturer SCABAL to create co-branded products.
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Combined for EH7 and EHS7 electric platform.
3.5seconds
Performance figure for the models.
- 100-0 km/h braking distance of 35.3 meters
- 10% to 80% charging in 20 minutes
- 63.6-inch AR-HUD display
- Hand-stitched Nappa leather seats
- Speed-sensitive power steering and variable damping
Why this matters
This launch signals the entry of a major Chinese automaker into the European EV market, showcasing advanced electric vehicle technology and luxury features aimed at global consumers.
Terms in This Story
- NEV
- New Energy Vehicle, a category including battery electric, plug-in hybrid, and fuel cell vehicles.
- AR-HUD
- Augmented Reality Head-Up Display, projecting information onto the windshield with virtual overlays.
Summarised from the linked release; details can be imperfect — always verify against the original source.