Hongqi Unveils EHS5 All-Electric SUV at IAA Mobility 2025, Kicks Off European Localization Strategy
Hongqi made its European debut with the all-electric EHS5 SUV at IAA Mobility 2025, unveiling a plan to offer up to 15 models in Europe by 2028.
15
550 km
20 minutes
What Happened
Hongqi debuted the all-electric EHS5 SUV at IAA Mobility 2025 in Munich, announcing a European localization strategy. FAW Europe, established in July in Amsterdam, will serve as a regional hub to respond to diverse market demands.
- Body structure with 78% ultra-high-strength steel and 2000 MPa submarine-grade protection
- Battery system with IPX8 water, fire, and puncture resistance
- WLTP range of 550 km and 20-minute fast charge (10%–80%)
- Up to 1,653 liters of storage (42L front + 1,611L rear)
- 18-way adjustable, ventilated, heated, and massaging passenger seat
By 2028, Hongqi plans to offer up to 15 models in Europe across A to E segments, including BEVs and HEVs, with over 200 sales and service outlets and the 'Care 365' service brand.
Why this matters
The EHS5 launch marks Hongqi's first step in a strategy to enter the European EV market with localized products and services, including BEVs and HEVs, targeting families with safety, range, and convenience features.
Terms in This Story
- BEV
- Battery Electric Vehicle, a vehicle powered solely by electricity stored in batteries.
- HEV
- Hybrid Electric Vehicle, a vehicle combining an internal combustion engine with an electric motor.
- WLTP
- Worldwide harmonized Light-duty Test Procedure, a standard for measuring fuel consumption and electric range.
- AEB
- Automatic Emergency Braking, a safety system that automatically applies brakes to avoid or mitigate collisions.
Summarised from the linked release; details can be imperfect — always verify against the original source.