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Live+1 todayUpdated 1h ago

Seres’ New AITO M6 Sees Strong Demand with 60,000 Pre-Orders in 24 Hours

The newly unveiled AITO M6, launched by Seres Group under its premium AITO brand, has surpassed 60,000 pre-orders within its first 24 hours.

Pre-orders

60,000

Production milestone

1 million vehicles in 46 months

Price range

CNY250,000–CNY600,000

What Happened

As a mid-to-large SUV, the AITO M6 targets young family users. It features a 4,960 mm length, 2,950 mm wheelbase, and 1.915 meters of cabin width. The cabin includes ergonomic seats and dual zero-gravity front seats for comfort. For driver assistance, it comes standard with a 896-line dual-path LiDAR system for 360° all-weather perception.

Pre-orders in 24 hours

60,000

Surpassed within first day of launch

AITO Milestones
  1. 13 January 2026

    One-millionth vehicle rolled off production line in 46 months

  2. 23 March 2026

    AITO M6 launched with 60,000 pre-orders in 24 hours

AITO SUV Lineup
  • M5, M6, M7, M8, M9
  • Price range: CNY250,000 to CNY600,000
  • Flagship M9 ranked first in CNY500,000 segment for 21 consecutive months

Why this matters

The strong pre-order numbers reflect high consumer interest in Seres' new SUV, expanding AITO's lineup of five models targeting young families and boosting Seres' market position.

Terms in This Story

LiDAR
A sensing technology that uses laser pulses to measure distances and create high-resolution 3D maps of the environment, commonly used in advanced driver-assistance systems.
AITO
A premium electric vehicle brand under Seres Group, known for its SUV lineup.
Read Original: SERES Group

Summarised from the linked release; details can be imperfect — always verify against the original source.