Suzuki to Display VTuber Collaboration Motorcycle at hololive Expo 2026
Suzuki will display the GSX250R [Chihaya Remix] motorcycle co-designed with VTuber Rindo Chihaya at the hololive SUPER EXPO 2026 event from March 6 to 8, 2026.
90 million
6-8 March 2026
What Happened
Suzuki will display the GSX250R [Chihaya Remix] motorcycle co-designed with VTuber Rindo Chihaya at the hololive SUPER EXPO 2026 from March 6 to 8, 2026, in Makuhari Messe, Chiba, Japan. The bike features a custom color scheme of black, turquoise green, and purple with graffiti-style graphics, and is not for sale.
The collaboration aims to attract younger audiences through Chihaya's popularity as a VTuber, who communicates the appeal of mobility through her livestreams. Suzuki partnered with her to bring her ideal motorcycle concept to life, and hopes to convey the enjoyment of motorcycles to those not normally exposed to them.
After the expo, the motorcycle will also be displayed at Motorcycle Shows starting in Osaka on March 20, and then in Tokyo and Nagoya. The hololive production group, which manages Chihaya, has over 90 million YouTube subscribers and is one of the world's largest virtual entertainer management groups.
Why this matters
This collaboration aims to introduce motorcycles to a younger, internet-native audience through VTuber fandom, expanding Suzuki's reach beyond traditional enthusiasts.
Terms in This Story
- VTuber
- A virtual entertainer active mainly on the internet who uses an anime-style avatar to livestream or upload videos.
Summarised from the linked release; details can be imperfect — always verify against the original source.